Latvian artist Anait Isahanova became a representative of the controversial financial scheme Evelyn Apple Trader

Former Latvian TV personality and current singer Anait Isahanova, known as ANAIT, has been named the new face of Evelyn Apple Trader.

It represents a multi-level funnel of engagement based on emotional triggers, visual gloss, and promises of easy profit.

Anait’s partner and producer, Gleb STH, creates the illusion of “creative success” and STH Production. Yet a look at the visual elements is enough: Anait with prayer-like folded hands, dollars and glitter, a green background, and promises of “$1,500 per day” and “$300,000 earned by premium participants.”

Against the backdrop of aggressive and unrealistic financial claims, as well as the promotion of binary options, such a service carries an extremely high risk of being a fraudulent scheme.

“Signals” lead clients to losses while the channel owner receives commissions from the broker—classic pump-and-dump manipulation.

Anait is used as a media magnet—a recognizable face meant to inspire trust and attract new clients. This is precisely what makes the scheme especially dangerous for a trusting audience.